HISTORY OF THE NIKE DUNK SILHOUETTE
Do you know the history of one of the most iconic silhouettes on the market, the Nike Dunk ? Almost 40 years after its launch, the Dunk is still at the peak of popularity among sneaker fans . But how did the Nike Dunk get to where it is today? Let's dive into the story of how this sneaker made its way from the basketball courts to the pinnacle of streetwear culture.
The Nike Dunk started out as a basketball shoe . The original designs came from former Nike Creative Director Peter Moore , who is also behind the design of the Air Jordan 1. The Dunk was created as a follow-up to the Air Force 1 and combined elements of the Air Jordan 1 , Nike Terminator and Nike Legend . This sneaker was originally going to be called the College Color High, but was eventually named the Dunk to celebrate the 40th anniversary of the first dunk in college basketball.
Nike launched the "Be True to Your School" campaign, sponsoring successful college basketball teams and dressing them in Dunks in their colors. This made the Dunk very popular, but its momentum was gradually lost with the growing popularity of basketball and the advancement of technology. Nike had to make changes to keep the Dunk in the market, so it was converted into a skateboarding shoe.
In 2001, Nike teamed up with Stussy to create the first Dunk collaboration, leading to the creation of the new SB Dunk line . The SB Dunk has been adapted to the needs of skateboarding with larger soles and a padded tongue. The Nike SB Dunk subsequently established a number of successful partnerships with various brands and artists , leading to further growth in the popularity of the Dunks.
Today, the Dunk enjoys great popularity among sneakerheads around the world. Its simple design , symmetrical color blocks and affordable price make it one of the most collectible models on the market. Additionally, the series of collaborations and limited editions that Nike has created over the years adds depth to its story and increases its value on the secondary market .