STREETWEAR TRENDS AND CELEBRITY POWER
Streetwear has literally exploded over the past few years. Its presence on the global fashion scene is becoming more and more prominent, and with its ever-growing influence it is shaping the shape of the modern fashion industry. That's why today we're going to talk about celebrity influence in our beloved streetwear.
The influence of celebrities on the fashion industry is not a new phenomenon, but thanks to social media such as Instagram or TikTok , today this influence is more intense and reaches a much wider audience. Today, celebrities use their position not only to popularize specific brands and create new fashion trends , but also become active players in the field of fashion design . Products resulting from the collaboration of celebrities with designers and clothing brands, such as the Air Jordan OVO sneakers from the world-famous artist Drake or Travis Scott's collection in collaboration with Nike, are clear proof of this.
For several years now, we've been watching celebrities reshape the world of streetwear. In 2023, one of the biggest trends is incorporating elements from high fashion brands into everyday outfits. This creates a bold and sophisticated hybrid style, for example when luxurious Gucci sneakers are paired with ripped jeans or when a bold Balenciaga sweatshirt is combined with a skirt. Another trend is experimenting with bold patterns and prints that enrich both clothing and accessories , such as funny hats, patterned scarves and bold jewelry.
SPECIFIC EXAMPLES...
Let's take a closer look at them. Model Known for her unique style, Kendall Jenner often wears shoes Air Jordan 1 in different color variants. This choice of hers influenced the footwear trend and increased the demand for these sneakers . We must not forget either Travis Scott , who imprinted his characteristic utilitarian style not only on collaboration with designers Dior , but also in his design work for Nike. Another example is Kanye West , which his Yeezy the collection influenced the entire fashion world. Or an artist Pharrell Williams , who is the current creative director for Louis Vuitton after the late Virgil.
Streetwear is becoming increasingly popular in fashion and this trend is expected to continue in the coming years. With the rapid development of social media and online shopping, it's easier than ever to follow fashion trends and buy the latest pieces. Whether you're a fan of the Supreme brand, looking for Yeezy sneakers or longing for limited edition Jordans or Dunks , our wide range of limited sneakers and streetwear will certainly not disappoint you. Don't hesitate to explore our latest trends!
